Value Additions
5.2
Performance Analytics & Reporting
Performance analytics and reporting that connect creative choices to what actually moved — without drowning in vanity metrics.
We report on the signals that matter for the brief: completion, saves, quality of conversation, and learning for the next cut.
Deliverables
- KPI framework
- Campaign / content reports
- Recommendations for next iterations
Ideal for
- Always-on social
- Campaign post-mortems
- Series that need iteration
FAQ
Questions about Performance Analytics & Reporting
Do you need access to ad accounts?
When measurement requires it — we specify access at kickoff.
What metrics do you prioritise?
Signals that matter for the brief — completion, saves, quality of conversation, and learning for the next cut — not vanity noise.
Campaign post-mortems or always-on?
Both. We set a KPI framework for launches and ongoing content so reporting unlocks the next decision.
How often do you report?
We agree cadence at kickoff — typically after campaigns or on a fixed rhythm for always-on social.
Inquiry
Talk analytics.
Share what you publish today and what decisions reporting should unlock.
Service: 5.2 · Performance Analytics & Reporting